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CITADIUM IS PARIS, 2024
For the 2024 Paris Olympics, Citadium launched its 'Citadium is Paris' campaign, featuring a kiosk with uniquely oui-oui baguette souvenirs in all their stores. My role in this campaign was concept research, art direction moodboard, logo experiments, key-visuals, merch and designing the V.1 main poster.
